5 Benefits Of Joining A Wine Club

8th May 2019

You may have come across marketing material before from wine clubs with excellent introductory offers and deals, but wondered what are the benefits on joining a wine club. The main concern being once you join, will good deals and fairly priced offers continue? Is it just a lure to get you subscribed? Read our article below to find out the benefits of joining a wine club and if wine clubs are worth it.

The benefits of joining a wine club | wine club membership

1. Wine Club Members Get Access To Discounts

How does joining a wine club or wine subscription save you money? Wine clubs do this by offering members exclusive pricing on wines, free delivery, access to limited release wines and free tickets to wine tasting events. If you are a regular wine drinker and appreciate a good wine, then joining a wine club is worth it. Members can save up to 40% on wine by purchasing through their wine club. The financial benefits of joining a wine club are plain to see.

2. Wine Clubs Save You Time

By subscribing to a regular home wine delivery as part of your membership, you will save yourself from having to go to the wine shop. Don’t get me wrong, I love a long walk down the wine aisle, but the only problem is having to carry the wine home. There is definitely something magical about coming home to a box of wine delivered to your door. More time for enjoying wine – that’s definitely one of the benefits of joining a wine club.

Benefits of joining a wine club | home wine delivery
A Regular Monthly Wine Delivery

3. Wine Clubs Let You Discover New Wines

Some wine clubs offer a service where their in house sommelier will pick the wine for you based on your taste preferences. Along with being a nice surprise, this also strips out the decision making process. Without a wine club membership, many people find they can get into a bit of a wine rut. Week after week they end up purchasing the same old Rioja or Sauvignon Blanc. Did you know there are over 10,000 grape varieties out there?

Spice things up and try expand your wine repertoire. By joining a wine club it can force you to try new varietals and discover some amazing new wines. Trying new wines is another one of the benefits of joining a wine club.

Benefits of a Wine Club | Subscription Wines
Have You Ever Tried A Godello?!

4. Wine Clubs Now Offer Greater Flexibility

Based on your drinking habits, wine clubs will have a number of options to choose from. You can select the number of wines you want to be delivered and the timing of each delivery. The best wine clubs are those which don’t require you to be purchasing wine every month. The last thing you want is to be sent 12 bottles a month and have no where to store them. Especially if you are not getting through them. Look for wine clubs which don’t tie you in, allowing you to pause or cancel with no additional cost. No contract, just tasty wine – yet another one of the benefits of joining a wine club.

5. Wine Club Members Gain From Loyalty & Rewards

Wine clubs often have member loyalty and/or reward schemes. These work by awarding you points or credit every time you make a purchase. This is one of the key benefits to wine clubs. Make sure you check how long you have to redeem the points. The points or credit must remain valid for at least 12 months from the point they are issued or allocated to your account. Otherwise they are not worth it. Another consideration when weighing up the benefits of joining a wine club.

If you want to treat yourself, or someone else in your life, don’t forget to check out our Monthly Wine Subscription and Gift Wine Subscription products. Each month you’ll receive hand-picked wines from small, independent family winemakers who focus on organicbiodynamic and sustainable viticulture. Learn more here:

If you’d simply just like to learn about wine wine from the comfort of your own home, be sure to check out our online blog and sign up to our mailing list. We’re always looking to teach people about different regions, grape varieties and producers. Beyond that, you can expect to find a whole host of playlists, cocktail cards and recipe cards packed full of wine pairing ideas. There might even be some special offers along the way so make sure that you don’t miss out!

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